growth and market share
Unite Us Insights – Growth provides marketing teams with unique micro-segments and consumer preferences in their service areas, and shows them how to prioritize and target specific groups and individuals to optimize new member acquisition and member retention.
Market intelligence provides immediate access to national market information such as plan benefits, market share, plan winners and losers by geography, and much more.
- Dramatically improve the cost efficiency and conversion rate for consumer marketing campaigns.
- Track the results of every marketing campaign automatically.
- Get detailed reports on who became a member and cost of acquisition.
Local vs. One-Size-Fits-All National Approach:
30–50% Increase in Accuracy