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Analyzing AEP Insights: Key Trends Shaping Health Plans in 2025

The dust has settled on AEP, and now health plans must analyze emerging trends and refine their strategies for the year ahead. Curious about the emerging trends that will define this year? Join us for an exclusive, in-depth review of the key AEP insights and the shifts shaping health plan strategies in 2025. From shifting member preferences to new competitive dynamics and regulatory shifts, we’ll break down what worked, what missed the mark, and what’s coming next. Walk away with data-driven, actionable strategies to stay ahead of the curve and optimize your approach for the next enrollment season!

What You’ll Learn:

  • Key market dynamics shaping 2025 and beyond
  • Benefit Trends and Insights from the AEP Season
  • Shifting enrollment trends and evolving consumer behavior 
  • Direct perspectives from Medicare-Aged consumer survey
  • Effective Strategies for Enhancing Member Engagement and Retention
  • The impact of regulatory and administrative changes on the Medicare industry

Moderators:

Morgan Olsen, Senior Insights Product Manage, Unite Us; Ali Yousuf, Principal Product Analyst, Unite Us

About Unite Us

Unite Us is the nation’s premier technology provider for integrating health and community-based care. Our proven product suite is used to proactively identify needs using advanced analytics, coordinate services between sectors in real-time, streamline referral and case management, and facilitate eligibility assessments and reimbursements across government, healthcare, health plans, and community organizations. The first of its kind, our closed-loop referral system prioritizes privacy and dignity and has integrated data and analytics tools used to measure impact, optimize programs, and shape policy. With over 2.1M services, we host the nation’s largest network of community-based health and economic services dedicated to improving whole-person health. Learn more at UniteUs.com and LinkedIn.

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