Skip to content

Committed to Change: A Conversation with Steven Preston, Goodwill


Most of us know (or are) someone who has struggled. Those that struggle sometimes just need someone to show them the way out. Can a non-profit build on the idea that offering skills is that way out last for generations? Today’s guest says yes. 

Welcome to this episode of What Unites Us, a podcast about building businesses meant to last. We aim to answer some of the toughest questions about branding, leadership, and success while talking to business trailblazers about their biggest lessons learned. 

Today, we welcome Steven Preston, President and CEO of Goodwill. Steven shares with us his origin story, how his goals aligned with the mission of Goodwill, and the importance of technology for Goodwill’s vision. 

In this episode, you will learn:

  • Steven’s origin story (2:10)
  • How Steven became the CEO of Goodwill (11:28)
  • The mission of Goodwill (15:47)
  • The importance of technology to Goodwill’s vision (20:59)
  • Steven answers ‘what creates an enduring brand?’ (29:39)

Connect with Steven Preston:

Want to learn more about Unite Us? Our newsletter comes out the first Wednesday of every month. It includes our latest happenings, network news, announcements, and ways to get involved with our movement to connect health and social care. Sign up here. Follow our show on Instagram, Twitter, and Facebook and share your thoughts with us by emailing

Episode Credits:
Produced by Ginni Media and Unite Us
Original music by Starling Studios

Copyright ©UniteUs2023 all rights reserved
All opinions expressed by podcast guests are solely those of the guest and do not reflect the opinions of Unite Us.

About Unite Us

Unite Us is the nation’s leading software company bringing sectors together to improve the health and well-being of communities. We drive the collaboration to identify, deliver, and pay for services that impact whole-person health. Through Unite Us’ national network and software, community-based organizations, government agencies, and healthcare organizations are all connected to better collaborate to meet the needs of the individuals in their communities.

Topics: Technology